Advantech, an industrial platform computing and automation company, has won the 2012 Taiwan Top 20 Global Brand Award with a brand value of USD $260 million, an 8% brand value growth compared to the previous year. The survey is organized annually by the Taiwan External Trade Development Council (TAITRA) and co-organized by BusinessNext and Interbrand since 2003. During these years, Advantech has continued promoting the Advantech brand globally and has continuously been in the top 20. Advantech ranked 10th in the Taiwan Top 20 Global Brand Award in 2004, 2008, 2011.
In 2010 Advantech adopted “Enabling an Intelligent Planet” as its corporate vision and started to actively evolve and transform its organization and marketing to achieve steady expansion and realize its global brand strategy. Advantech wishes to work with other Taiwan global brands to raise awareness worldwide.
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